Woohoo! Aston Martin is back in British hands!
Wednesday 14 March , 2007
…Or so the headlines screamed the last few days…So what does this even mean?
Well for those of you who are unaware of Aston Martin… it is the manufacturer of luxury performance cars, founded in 1913, by Lionel Martin and Robert Bamford, with headquarters in Gaydon, Warwickshire, England.
So still. What does that mean?
Time for a picture I think….
This is a car by Aston Martin! (You can hover over each word to see too!
)
Hopefully we’re all on the same page now.
Right then, back to my point. Up until a few days ago, the famous English marque was actually in the ownership of the great Ford Motor Company of America.
Well after a brief liason with American Ford, it seems the beloved Aston is back home.
Cause for celebration then?
Must be why all the news media have been screaming in delight at its return. And ‘screaming’ they have:
- Brits To Take Back Aston Martin
- Aston Martin British Once More
- Aston Martin returns to British soil
- Ford sell Aston Martin back to Britain
So is the fanfare justified?
Not really, no.
Yes, Dave Richards, a brit, did lead the consortium that bought Aston from Ford, but did he do it alone? Its an all-British endeavour?
